How Newspaper Print Ads Influence Consumer Shopping Behavior, September 2014 [CHART]

Chart - How Newspaper Print Ads Influence Consumer Shopping Behavior

52% of adults use print newspapers – including ads in regular news and classified pages and inserted circulars – on a weekly basis to assist them with their shopping planning and purchase decisions.

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How Moms Will Use Mobile For Back-To-School Shopping, July 2014 [CHART]

Chart - How Moms Will Use Mobile For Back-To-School Shopping

63% of US mothers with children under the age of 18 planned to use their smartphones while back-to-school shopping.

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Shoppers’ Top In-Store Mobile App Activities, April 2014 [CHART]

Chart - Shoppers

Price-related activities were the top reasons for mobile shopping app usage while in brick-and-mortar stores.

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Reasons People Abandon Shopping Carts, March 2014 [TABLE]

Chart - Reasons People Abandon Shopping Carts

Around 60% of US buyers said they abandoned their shopping carts because shipping costs pushed their purchase total up more than expected.

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Consumers Willing To Pay For Overnight Delivery Of eCommerce Purchases, June 2014 [TABLE]

Table - Consumers Willing To Pay For Overnight Delivery Of eCommerce Purchases

Female and older internet users were the least willing to pay more for same-day and overnight delivery when shopping online.

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Online Shopping Pet Peeves By Generation, June 2014 [TABLE]

Table - Online Shopping Pet Peeves By Generation

Among US internet users surveyed who had at least one digital shopping pet peeve, shipping costs were the most common, cited by 66% of respondents.

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Americans’ Most Popular Online Purchases, July 2014 [CHART]

Chart - Americans’ Most Popular Online Purchases

Almost 7 in 10 US adults have made a clothing purchase online, making this the most common purchase of 10 identified categories.

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