Posts Tagged ‘Retail Marketing’
Mobile Activities [CHART]
Smart phone owners are more likely than tablet owners to access local information (88% vs. 75%) and find local services (74% vs. 55%) on their devices.
Read More"Big Data" Effect On Sales [CHART]
Only half of sales executives are aware of big data, and just 16.5% of those say that their company has a big data strategy that impacts sales.
Read MoreTop 5 Mobile Retail Site Visitors By Gender [CHART]
Target and Walmart attracted more female shoppers to their mobile websites (65% and 58%, respectively), whereas men favored Best Buy’s mobile site (61%).
Read MoreTop 5 Retail Mobile App Reach, 2011 Holiday Season [CHART]
During the 2011 holiday season, the top retail apps and websites combined— Amazon, Best Buy, eBay, Target, and Walmart—reached nearly 60% of smart phone owners.
Read MoreTop 10 Mobile Apps For Shopping, June 2012 [TABLE]
47% of American smart phone owners used a mobile shopping app in June 2012.
Read MoreSocial TV Penetration [INFOGRAPHIC]
Large majorities approaching 90% now use their mobile devices while watching conventional television.
Read MorePercent Of Mobile Restaurants, Auto & Travel Searches That Result In Purchases [CHART]
89% of smart phone owners and 84% of tablet users have immediate purchase intent and take action within 24 hours of their restaurant research. However 64% of smart phone and 44% of tablet users in Restaurants make a decision within an hour.
Read MoreWebsite Preferences For Mobile Shopping [CHART]
For mobile owners who prefer using a website than an application when shopping on their device, convenience/ease (39%) and additional features (21%) are the primary reasons for doing so.
Read MoreLocation-Tagging Social Posts By Generation [CHART]
73% of on-the-go mobile consumers aged 25-34 and 75% of those aged 24 and younger location-tag their social sharing posts and pictures.
Read MoreB2C Email Subject-Line Length Metrics [CHART]
The longer the length (in characters) of a B2C email subject line, the higher its open, click, and click-to-open rates.
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