Roughly half (48.9%) of marketers used YouTube, and 20.6% were on Pinterest, compared to the 82.7% on Twitter and 87.7% on Facebook.
Images, videos and infographics were used by 38.2%, 35.9% and 25.7% of respondents, respectively, and additional data suggested these visual assets were of greatest importance to content marketing programs.
USBundles.com created this infographic to illustrate how social media sites make money.
Citizen Brando compiled this infographic that traces the origin of the social network to CompuServe in the 1960s and Bulletin Board Systems in the 1970s.
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