Posts Tagged ‘Professional Services Marketing’
B2B Businesses Suffering Significant Disruption From Covid-19
B2Bs are figuring out how to stay in business, operate and recover. This often requires a digital transformation of marketing and sales efforts.
Read MoreConsumer Trust By Industry [TABLE]
Consumers are more likely to trust banks—and even insurance firms—than marketing or advertising companies. That’s according to a September 2017 PwC survey, which found that just 6% of US internet users said they trusted media and entertainment companies.
Read MoreShare Of Email Clicks By Industry & Device
Brands continue to increase their email volume, registering a 24.8% year-over-year rise in Q3.
Read MoreGlobal Email Deliverability Rates By Industry, October 2015 [CHART]
Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.
Read MoreAwareness Of Internet Of Things By IoT Decision-Makers, August 2015 [CHART]
The internet of things (IoT) continues to grow, connecting more devices to each other to help run more of everyday life, but there’s still a massive awareness gap.
Read MoreFacebook Advertising Benchmarks, Q1 2015 [CHART]
Facebook advertising CPMs were highest for the telecommunications industry and lowest for the gaming vertical in Q1 2015.
Read MoreProducts Most Likely To Be Shared On Social Media, October 2014 [CHART]
Social media users are more likely to respond to product offers shared by friends and family in their networks than to offers included in sponsored posts and social display ads.
Read MoreGlobal Businesses Analyzing Big Data By Industry, May 2014 [CHART]
On average, 44% of companies had increased their ability to understand large sets of data.
Read MoreAmericans' Attitudes Toward Select Businesses & Industries, Q1 2014 [CHART]
Just 37% of Americans have a positive view of the advertising and public relations industry.
Read MoreBusinesses Exces That Are Ready To Optimize The Internet Of Things By Industry, [CHART]
Preparation and planning for the IoT varied greatly across sectors.
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