Product Videos
23 Video Marketing Statistics [INFOGRAPHIC]
This infographic from Digital Vidya illustrates 23 video marketing statistics to highlight the importance of the tactic and also provides some video marketing tips and best practices.
Read MoreElements Of A Great Online Shopping Experience [CHART]
Online shoppers enjoy using mobile devices for their e-commerce activities, but a great online shopping experience depends on more than just ease-of-use on mobile devices. That’s according to a report from Namogoo, which surveyed almost 1,400 online shoppers in the US on the factors that make and break the e-commerce experience.
Read MoreTypes Of Videos Marketers Create [CHART]
More than half of US marketing decision-makers surveyed said they create customer testimonials and product/service overview videos intended for distribution on social media, making those the two most popular types of video.
Read MoreVideo Marketing Content Types [CHART]
Marketers are brimming with enthusiasm about video. More than 9 in 10 believe that video content is becoming more important, while 7 in 10 report that video converts better than other content formats and almost three-quarters feel that the ROI is steady or improving.
Read MoreConsumer Attitudes Toward Product Videos, February 2015 [CHART]
Among US digital video viewers polled, 62.5% said that companies using video marketing understood how to reach their customers.
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