Posts Tagged ‘Privacy’
Consumer Attitudes Toward Customer Service, August 2015 [CHART]
Nearly nine in 10 internet users worldwide believe that good service makes them feel more positive about brands.
Read MoreSocial & Search User Experience Benchmarks, July 2015 [CHART]
Customer satisfaction with social media sites has risen by 3 points to 74 on a 100-point scale as visitors report growing satisfaction with a variety of user experience elements ranging from privacy to the amount of ads on the sites.
Read MoreTrust In Security Of Personal Information By Generation, May 2015 [CHART]
44% of Millennials believe that their personal information is actually kept private by the companies they do business with all or most of the time.
Read MoreConsumer Confidence In Retailers’ Data Security, May 2015 [CHART]
Slightly fewer than one-third of consumers say they are ‘very confident’ in retailers’ ability to keep their private information secure.
Read MoreBrand Awareness Of AdChoices, March 2015 [CHART]
74% were not familiar with the campaign supporting AdChoices brand awareness.
Read MoreCustomer Experience Optimization, March 2015 [CHART]
Customer experience has been tabbed marketers’ most exciting opportunity this year.
Read MoreTypes Of Information People Worry Hackers May Get, March 2015 [CHART]
People were most likely to worry about their social security numbers getting out.
Read MoreOnline Security Precautions Taken By Americans, March 2015 [CHART]
Fully 44% of Americans said they hadn’t taken any online security precautions in the past 30 days.
Read MoreTrends CMOs Think Will Have The Greatest Effect On Marketing By 2020 [CHART]
Among CEOs worldwide, 65% cited the IoT as a digital technology that was strategically important.
Read MoreImportance Of Transparency In Mobile Data Use Policies, 2013 vs 2014 [CHART]
It’s become more important than ever for apps to clearly state how they will use consumers’ data.
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