US consumers were more likely to report having scanned QR codes across every medium by which the codes were delivered.
via emarketer.com As the habit of pulling out a phone to respond to ads takes hold, some media are enjoying faster uptake than others. According to March 2012 research from Google, conducted by Ipsos MediaCT and TNS Infratest, 43% of smartphone owners used their device to search in response to television ads at least monthly. […]
via flickr.com The Boston Public Library’s Print Department is home to more than 350 vintage travel posters, most dating from the 1920s-1940s, the “Golden Age of Travel.” Railways opened up America and Europe, luxe ocean liners introduced elegance into overseas voyages, and drivers took to the road in record numbers in their new automobiles. By […]