Almost half of the world is now online. Now, the Pew Research Center looks further into internet use, revealing that it continues to grow in developing countries while remaining high in advanced economies.
Four in 10 consumers around the world are concerned with the amount of personal data that companies have on them. Levels of concern vary widely across countries, with the US on the high end of the scale, with 6 in 10 concerned.
Marketers spent an average of $567 advertising to each person in the US last year, according to Strategy Analytics’ calculations.
The number of social network users in the Middle East and Africa will rise 22.6% this year to hit 216.0 million, representing 63.6% of internet users and just 15.6% of the region’s population.
Online orders made using mobile devices last year are estimated to be as high as 13.8% share of all e-commerce orders in the US, and could grow to 19.9% share.
Across the 24 countries tracked, an average of 24% said they’d best describe their amount of sharing as either most things or everything.
More than 25% of internet users in 17 different countries accessed or posted on Google+ at least once a month that quarter.
TV is still the primary device for news consumption, at 42% of respondents’ time, compared to 29% for laptops, 18% for smartphones, and 10% for tablets.
7 in 10 Americans who follow brands online say that they want to stay more connected to those brands when they offer them coupons, discounts and free products.
An interactive infographic by Cicsco that takes a look at Millennials’ views on technology, privacy and identity.