Some 55% of parents with children under the age of 18 feel confident that they’re ready to meet the future cost of college.
US mothers are checking Facebook more times each day than they did in prior years.
This year, 27.0 million US adults will use the sharing economy at least once.
Many mothers feel stressed about their presence in the very places marketers are trying to reach them.
Mothers are avid viewers of YouTube videos, being slightly more likely than the overall internet browsing population to visit YouTube on a monthly basis.
Nearly 7 in 10 US mother social media users felt their parenting decisions were always or sometimes judged by other mothers.
90% of parents also listed digital games with educational purposes as a useful pursuit, along with visiting educational websites and reading books.
US mother Facebookers studied checked the social network 7.4 times a day on average, vs. 5.9 times for total users.
Turning 12 or 13 years old used to mean entering the Awkward Years. Now, it means entering the mobile world.
Nearly seven in 10 parents of 6- to 9-year-olds keep a close eye on what their kids are doing online.