orkut was once the most popular social network in Brazil, but Facebook has since taken the top spot.
22% of respondents to TripAdvisor’s survey said they found Google+ to be the most useful social network for travel planning.
40% of respondents that had used social media sites to research and plan their last trip looked to Google+, making it the second most popular social network after Facebook for travel research.
Roughly half (48.9%) of marketers used YouTube, and 20.6% were on Pinterest, compared to the 82.7% on Twitter and 87.7% on Facebook.
Images, videos and infographics were used by 38.2%, 35.9% and 25.7% of respondents, respectively, and additional data suggested these visual assets were of greatest importance to content marketing programs.
Citizen Brando compiled this infographic that traces the origin of the social network to CompuServe in the 1960s and Bulletin Board Systems in the 1970s.