Four in 10 consumers around the world are concerned with the amount of personal data that companies have on them. Levels of concern vary widely across countries, with the US on the high end of the scale, with 6 in 10 concerned.
There are 4 primary reasons why consumers go online: interpersonal connections; self-expression; exploration; and convenience.
The majority of non-voice mobile time is likely being spent with apps rather than the mobile web.
6 in 10 mobile internet users from 14 key markets around the world say they typically go online to surf the web mostly (37%) or exclusively (23%) from their mobile phone.
One in ten young people have been rejected for a job because of their social media profile.