Marketing Investment Opinions: Consumers vs. Marketers, January 2013 [CHART]

Marketing Investment Opinions: Consumers vs. Marketers, January 2013 [CHART]

Consumers and marketers disagree on where companies should invest more of their marketing time and resources to improve customer loyalty.

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Channel Integration [CHART]

Channel Intergration [CHART]

Roughly half of the company respondents said that their email and website efforts are very well integrated, but far fewer could say the same about mobile messaging (16%), mobile apps (14%), or the mobile web (13%).

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Retail Trends In The Next Five Years [TABLE]

Retail Trends In The Next Five Years [TABLE]

75% of US retailers believe that developing a more engaging in-store customer experience is going to be critical to their business in the next 5 years, according to a Motorola Solutions survey released in June 2012.

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Frequency Of Mobile Video/TV Consumption Among US Smart Phone/Tablet Users [TABLE]

Frequency Of Mobile Video/TV Consumption Among US Smart Phone/Tablet Users [CHART]

According to an April comScore MobiLens study, 53% of US tablet users watched mobile video or TV at least once that month, compared to only 20% of smartphone users.

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Top 8 Types Of Videos Tablet Users Favor [CHART]

Top 8 Types Of Videos Tablet Users Favor [CHART]

Short-form news and entertainment videos trumped long-form movies or television shows as the most popular videos watched by tablet users.

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