The use of mobile phones is still growing, and more than half of US small businesses have taken note and optimized their sites accordingly.
This infographic from SSLs.com highlights some of the milestones of internet history, from the first email to the first eCommerce transaction to the first tweet.
The first, most overarching trend for B2B mobile marketing in 2016 is that mobile’s role in the workplace will continue to grow.
Most small and medium-sized businesses based in the US still don’t have a mobile-optimized website.
The impact of relevant content continues to grow, while the number of links to a given page remains influential though potentially decreasing in value.
Econsultancy found that the most common use of data modeling was for attribution, among both client-side marketers and agency professionals worldwide.
Public desktop websites are a greater priority than smartphone apps or public mobile sites when it comes to providing a consistent customer experience.
The percentage of website traffic in North America coming from smartphones with a screen size of 5-plus inches rose about 160% between September 2013 and September 2014.
At the start of 2015, 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers.
This infographic from Sumall illustrates some of the details of Google’s mobile search algorithm change that favors mobile-friendly websites for mobile search visibility.