44% of cell phone owners said they had used their phones to record video.
Cell Phone Activities, 2007-2012 [CHART]
Over time, the number of cell owners performing activities across the board has grown.
Cell Phone Activities [TABLE]
Fully 85% of American adults own a cell phone and now use the devices to do much more than make phone calls.
The Mobile Superworker [INFOGRAPHIC]
Mobile devices are making workers more productive, making them 35% more likely to collaborate with colleagues than those who are phone-less.
Mobile Media Consumption By Income, September 2012 [CHART]
Among smart phone owners, income level and mobile media consumption appear to positively correlate, with wealthier device owners more likely than their lower-income counterparts to engage in each of 6 activities identified.
How Americans View Video, Q4 2011 vs. Q1 2012 [CHART]
The vast majority of Americans (283.3 million) watched TV in their homes in Q1, more than 1.5 times the number (162.5 million) who watched video online.
Likely Voters’ TV Viewing Habits [CHART]
70% of likely voters claimed in June to have watched live TV in the previous week.
Mobile Video [INFOGRAPHIC]
This infographic by Direct SAT TV illustrates the rise of mobile video.
Global Mobile Video Views, 2011 & 2012 [CHART]
Global Mobile Video Views, 2011 & 2012 [CHART]Rate this post via emarketer.com April data from market research firm Strategy Analytics also captured the steep growth of mobile video. In 2011, Strategy Analytics cited 108 billion mobile videos viewed worldwide; in 2012 that number has already climbed to 280 billion views. Read the rest at eMarketer.
Online Mobile Use By Ethnicity [CHART]
Online Mobile Use By Ethnicity [CHART]Rate this post via marketingcharts.com Black Americans are consistently the second-highest US consumers of mobile data services by ethnic demographic. And, they are highly active on the Internet and on their mobile devices, watching video, networking with their social connections, and making purchases, according to [pdf] Nielsen’s latest Cross-Platform Report. […]