Retail and restaurant advertisers are driving users to websites and stores for purchases by incorporating store locator, site search, and map view.
Smart phones are most commonly used to find local stores, to check prices and for product research.
55% of US physicians used a mobile device for learning and 67% used one for encyclopedic knowledge.
Mobile users accounted for 24% of all new page likes in September. That represents a rapid jump from just 5% share 6 months earlier.
US travel apps were seeing the highest year-over-year growth of any industry or product-related app category, at 116%, well above the growth in overall mobile app use (84%).
Mobile devices are making workers more productive, making them 35% more likely to collaborate with colleagues than those who are phone-less.
Pew found that getting the news was the No. 2 activity conducted on tablets both on a daily and weekly basis, not far behind email.
Among smart phone owners, income level and mobile media consumption appear to positively correlate, with wealthier device owners more likely than their lower-income counterparts to engage in each of 6 activities identified.
Nearly 70 million people will access Facebook from their phones each month this year, or 85.4% of the overall mobile social networking population.