Smartphones were the most-used device among mothers for logging on to Facebook and Twitter.
Nine in 10 US mother smartphone users surveyed said they used their phones at least daily to send texts, while 79% said they accessed social media via such a device once a day or more.
Domestic travelers in the UK were more than twice as likely to use their smartphones to find restaurants (60%) than those traveling abroad (29%).
Tablet owners spend half of their device time with entertainment activities such as playing games, reading books, watching live TV or listening to music and radio.
66% of marketers were investing in increasing their social media presence across different platforms & 56% were increasing the frequency of content published.
College students are one of the most likely demographics in the US to own a smart phone.
Watching video accounted for 71% of the post-click campaign action mix for entertainment advertisers in 2011, far higher than the 24% figure for the average advertiser campaign.