Website visits are plateauing in the US – and the battle for visitors is increasingly being fought on smartphones. But despite mobile devices capturing the majority of digital minutes, the US still features more desktop than mobile unique visitors.
The probability of a mobile site visitor bouncing from a page more than doubles when the page load time goes from 1 second to 10 seconds, according to Google’s updated look at mobile page speeds.
This infographic recommends four steps brands should take to reassess their digital marketing during their digital spring cleaning.
The first, most overarching trend for B2B mobile marketing in 2016 is that mobile’s role in the workplace will continue to grow.
Almost half of executives worldwide said that security issues was one of the main challenges they faced when developing or managing mobile apps.
This infographic from Sumall illustrates some of the details of Google’s mobile search algorithm change that favors mobile-friendly websites for mobile search visibility.
While Android remained the most-used platform, iOS was expected to see a big jump in app development.
About 63% of mobile developers are very interested in using HTML5 to build their apps.