Posts Tagged ‘Mobile Coupons’
Mobile Commerce [INFOGRAPHIC]
This infographic illustrates the mCommerce market, from rising regions, to average order value, to mobile coupon use and payments.
Read MoreUS Coupon Use By Type & Generation [CHART]
US adults are more likely to use print coupons than paperless discounts, a finding that is true across generations and extends to affluents.
Read MoreConsumers' In-Store Mobile Activities [CHART]
Mobile devices and other digital technologies continue to have a growing impact on retail, including in-store shopping.
Read MoreWhy People Download Mobile Apps, May 2015 [CHART]
Word-of-mouth is a key driver of smartphone application discovery and a leading reason why users download apps.
Read MoreHow Mobile Millennials Discover Brands Online, September 2014 [CHART]
On social, Millennials learn about products through peer activity.
Read MoreInterest In Activities You Can Do Using Mobile Wallets, March 2015 [CHART]
Roughly 4 in 10 smartphone users say they currently use or would consider using their smartphone to find or redeem coupons.
Read MoreConsumer Attitudes Toward mCommerce, February 2015 [CHART]
Almost 6 in 10 online shoppers surveyed by PwC agree that they’re happy to receive offers or coupons via their mobile phone.
Read MoreInfluential Sources For College Students' Back-To-School Purchase Decisions, August 2014 [TABLE]
More than four in 10 college students said they did not plan to use their phone or tablet for researching or buying back-to-school items.
Read MoreShare Of Companies Offering Mobile Coupons, 2013-2016 [CHART]
Adult tablet users are more likely than adult smartphone users to redeem mobile coupons.
Read MoreMobile Coupon Users & Penetration, 2013-2016 [CHART]
By 2016, 44.5% of marketers are expected to offer mobile coupons.
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