Mobile devices and other digital technologies continue to have a growing impact on retail, including in-store shopping.
Snapchat is getting more popular with older demographics, particularly the 25-34 and 35-44 age groups.
Nearly a quarter of US smartphone users said they viewed TV shows or movies on their devices daily.
The 2016 Podcast Consumer report contains all new data on podcast users in America, derived from the Infinite Dial 2016 study from Edison Research and Triton Digital.
Facebook narrowly edges Twitter as the social platform that users believe is best for keeping up to date with news, sports or politics.
When GfK MRI asked US smartphone users about what mobile apps they checked first thing in the morning on a typical weekday, two-thirds said they looked at text messages, and 63% checked email.
Communication comes first for most US internet users—and even before coffee for a great many of them.
Nearly three-quarters of mobile banking app users use a mobile payment app to pay a bill.
Americans’ Weekly Media Consumption By Race/Ethnicity [TABLE]Black adults watch almost three times more TV on a weekly basis than Asian-American adults.
In Q4 2015, 28% of top brands worldwide used an emoji in their Facebook posts. Fast-forward to Q4 2015 and 40% of brands used an emoji in a Facebook post.