More than one-third (34.7%) of respondents with pay-TV service saying they access their providers’ TV Everywhere offering.
This infographic illustrates how state-by-state iPhone usage rates correlates with education level and population density. Read more at Chitka.
The world of email marketing has changed pretty significantly over the past five years. Where desktop clients like Outlook were once a more important delivery medium, readers of email are now in the thrall of mobile clients and webmail services like Gmail.
Many people use another device, primarily a smartphone, while simultaneously watching TV.
YouTube might be a favorite for teens, but ad campaigns on YouTube may get a better response from Baby Boomers.
Despite search ads’ maturity as a format, spending on them continues to grow at double-digit rates in the US, and will continue to do so for the foreseeable future.
Smartphones are maligned for many things, but they might actually be helping improve the health of at least some users.
Nearly two-thirds of smartphones shipped worldwide this year will feature some sort of biometric capability. By 2019, it is estimated all smartphones worldwide will ship with biometric technology embedded in them.
As American adults become more familiar with sharing economy services for travel booking, they’re becoming increasingly likely to use them.
Jun Group’s survey found that a slightly higher percentage of females named games as their favorite type of mobile app than did males.