Mobile Millennials Expectations For Brands Technology Use, February 2015 [CHART]

Chart - Mobile Millennials Expectations For Brands Technology Use

Mobile Millennials are more likely to expect brands to have a mobile-friendly website or app than they are to expect brands to have a social media presence.

Top Ways People Would Use Wearables, December 2014 [CHART]

Chart - Top Ways People Would Use Wearables

Among the 67.7% of US smartphone owners who didn’t own a wearable, smart wristbands such as Fitbit and Jawbone were of the most interest, cited by 39.4%.

Top Factors For B2B Marketers’ Digital Initiatives, February 2015 [CHART]

Chart - Top Factors For B2B Marketers

87% of B2B marketers say understanding the customer buying journey will be important for their digital marketing initiatives over the next 3 years.