Posts Tagged ‘Mobile Apps’
North American Publishers' Mobile Apps By Device, 2011 & 2012 [CHART]
The iPhone and iPad were the No. 1 devices for which publishers developed mobile apps. Mobile apps are important to media companies across all devices, however.
Read MoreWhy People Want Mobile Apps From Retailers, August 2012 [CHART]
Three in 10 US mobile app users told Harris Interactive in a separate August study that they wanted retailers to offer mobile apps to save them time when looking for items. And one in four wanted mobile apps to ensure they weren’t missing out on store deals and offers.
Read MoreHow Mobile Americans Learn About Shopping Apps, December 2012 [CHART]
Mobile users primarily found out about new shopping apps from app stores (42%), but 37% also said they found out about them from friends.
Read MoreMobile Consumers' Attitudes Toward Shopping Apps, December 2012 [CHART]
Two-fifths of smartphone and tablet shoppers said using a shopping app strengthened their connection to the brand.
Read MoreLuxury Marketing Content & Tactics, October 2012 [CHART]
The most popular approach among content, conversation and product-promotion tactics: posting product imagery, which 81% were using.
Read MoreMobile Use By Luxury Brand Shoppers, January 2013 [CHART]
59% of luxury brand shoppers say they’ve used mobile to interact with a company.
Read MoreGlobal Smart Phone & Tablet App Users By Demographic, September 2012 [CHART]
Millennials were the most likely to use mobile and tablet apps.
Read MoreTop iPhone Apps Of 2012 [CHART]
The iPhone apps on the list that saw the biggest year-over-year growth were Facebook Messenger (+554%) and Instagram (+197%), also owned by Facebook.
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