US Online Ad Revenue Share By Format, 2013-2014 [CHART]

Chart - US Online Ad Revenue Share By Format

Mobile ad spending comprises almost one-quarter (23%) of total online ad spend.

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Consumers’ Perceptions On The Future Of Advertising, September 2014 [CHART]

Chart - Consumers’ Perceptions On The Future Of Advertising

A majority of US adults surveyed indicated that advertisers will have more personal data about consumers in 10 years.

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Share Of Average Time Spent Per Day With Select Media vs Ad Spending Share, 2014 [TABLE]

Table - Share Of Average Time Spent Per Day With Select Media vs Ad Spending Share

Looking at various activities within the digital landscape, time spent generally outpaces ad spending across the board.

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Channels US Ad Execs Use For Programmatic Buying, June 2014 [CHART]

Chart - Channels US Ad Execs Use For Programmatic Buying

Programmatic TV advertising is still in its infancy due to limited buyer and seller adoption and lack of standardization of technology and infrastructure.

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Global Change In Programmatic Ad Spending By Channel, 2013 vs 2014 [CHART]

Chart - Global Change In Programmatic Ad Spending By Channel

Between January 2014 and April 2014, programmatic video ad spend worldwide on Turn’s platform grew 65% over the same period in 2013.

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