US Mobile Newspaper Audience Growth By Demographic, October 2014 [CHART]

Chart - US Mobile Newspaper Audience Growth By Demographic

Mobile newspaper website usage was basically even for 35- to 44-year-olds, but much higher growth among older women.

Americans’ Primary Video Viewing Sources In 2020 [CHART]

Chart - Americans

27% of Americans cited internet TV (a TV enabled with Netflix, Amazon Prime, Hulu Plus, etc.) as their primary video viewing source during the next 6 years.

US Social Network Adoption By Gender, December 2014 [CHART]

Chart - US Social Network Adoption By Gender

Only 15% of US adults say they are not a member of any social networks.

Brand Loyalty By Gender, December 2014 [CHART]

Chart - Brand Loyalty By Gender

Who’s more brand loyal – men or women? Probably the only real correct answer is that it depends.

Wearables People Intend To Buy By Demographic, October 2014 [TABLE]

Table - Wearables People Intend To Buy By Demographic

While 19% of respondents overall planned to buy wearable fitness monitors, this jumped to 31% among 18- to 34-year-olds.