Posts Tagged ‘Media Marketing’
News Audience Trends, 2011 vs 2012 [CHART]
Local TV saw a significant 6.5% drop in audience size between 2011 and 2012, finds Pew Research Center’s Project for Excellence in Journalism in its State of the News Media 2013 study.
Read MoreOnline Marketing Success Factors [CHART]
Design, development and maintenance of the corporate website was cited by 45% of respondents as contributing to marketing success.
Read MoreOnline Marketing Success Factors [CHART]
Design, development and maintenance of the corporate website was cited by 45% of respondents as contributing to marketing success.
Read MoreEmail Volume Variance By Industry, Q4 2012 [CHART]
Email volume rose 5.4% year-over-year in Q4.
Read MoreEmail Read Rates By Sector, Q4 2011 vs Q4 2012 [CHART]
Average email read rates around the world were less than 17% in Q4 2012, slightly down from a year earlier.
Read MoreTrust In General News Sources By Age, January 2013 [CHART]
Traditional media and online search engines are the most trusted general news information sources around the world, trusted by 58% of citizens.
Read More2013 Edelman Trust Barometer [PRESENTATION]
The 2013 Edelman Trust Barometer is the PR firm’s 13th annual trust and credibility survey of 26,000 ordinary people, ages 25-64 across 26 countries.
Read MoreTechnologies Through Which Mobile Americans Get News, September 2012 [CHART]
42% of US smart phone owners and 40% of tablet owners considered their laptop or desktop computers their primary news source.
Read MoreUS Internet Users Who Watch News Videos Online, January 2013 [CHART]
More than half of internet users surveyed said they watched news clips online—45% watched short video clips, 19% live-streamed video, and 14% viewed full online news shows.
Read MoreFrequency With Which Americans Read News Online, January 2013 [CHART]
39% of respondents said they read online news every day, only 25% said they watched cable TV news every day.
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