Smartphones are almost omni-present in US households, reveals Nielsen in a recent report.
There are some key differences in the demographic makeup of each site’s news users. Instagram and Snapchat news consumers are considerably more likely to be nonwhite and younger.
Looking at the population as a whole, Facebook by far still leads every other social media site as a source of news.
Overall, three of the sites measured — Twitter, YouTube and Snapchat — had an increase in the share of their audience that gets news on the site.
For the first time in the Pew Center’s surveys, more than half of Americans ages 50 or older report getting news on social media sites.
As of August 2017, two-thirds of Americans report that they get at least some of their news on social media – with two-in-ten doing so often, according to a new survey from Pew Research Center.
Among US smartphone users, Millennials were more amenable to the idea that their smartphones were tracking everything from physical activity to news preferences.
Millennials aged 18-34 used their smartphone to access both apps and the web for 78 billion minutes in the average week.
This year for the first time a majority (51%) of Americans surveyed reported using social media as a source of news during the prior week.
Many people look to social media for their news consumption. This chart shows where.