‘Social’ is the intent topic that is currently most buzz-worthy across B2B marketing, according to an analysis performed for MarketingCharts by Bombora. To arrive at its conclusions, Bombora looked into the content consumption behavior of employees at 2.8 million businesses around the world during Q1. The analysis revealed that ‘social’ was the leading topic of the 346 topics monitored related to marketing.
This infographic from Digital Marketing Philippines illustrates the steps to follow to identify and reach your target audience online.
This infographic illustrates five steps to take to determine what your ideal audience members look like in order to build your marketing personas.
This infographic from Salesforce illustrates six steps to take when creating and deploying marketing personas.
This infographic from Tailwind illustrates how to plan your visual marketing strategy with Pinterest and Instagram.
Almost two-thirds of B2B marketers at enterprise-level organizations utilize buyer personas in the planning of demand generation programs and activities.
This infographic from Survey Analytics illustrates 9 essential blog marketing tactics.
Compared to the average mobile user, Phablet users over-index in the Social Influencer Persona by 2.4x.
Close to 6 in 10 global marketers report that their organizations personalize messaging based on understanding of individuals.