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Home » LinkedIn

LinkedIn Tips & Tricks [INFOGRAPHIC]

Infographic: LinkedIn Tips & Tricks

This infographic from Onstride Financial illustrates some tips and tricks for optimizing your LinkedIn profile.

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December 6, 2017 By David Erickson
Filed Under: Online Behavior, Social Media Marketing Tagged With: Infographic, LinkedIn, Social Media Optimization, Statistics

Top 20 Emerging Jobs [CHART]

Chart: Top 20 Emerging Jobs

The job market in the U.S. is brimming right now with fresh and exciting opportunities for professionals in a range of emerging roles.

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December 5, 2017 By David Erickson
Filed Under: Content Marketing, Web Development Tagged With: Big Data, Branding, Career, Chart, Customer Experience, Data Science, Employment, Jobs, LinkedIn, Machine Learning, Statistics, Web Development

Top Small Business Marketing Channels [CHART]

Chart: Small Business Marketing Channels

Despite potential financial restrictions, marketing remains a priority for small business decision-makers.

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November 6, 2017 By David Erickson
Filed Under: Advertising, Display Advertising, Internet Advertising, Mobile Marketing, Newspaper Advertising, Online Behavior, Outdoor Advertising, Photo Marketing, Print Advertising, Radio Advertising, Search Engine Advertising, Search Engine Marketing, Social Media Advertising, Social Media Marketing, Television Advertising, Visual Communications Tagged With: Ad Agencies, AdWords, Banner Ads, Chart, Facebook, Google, Instagram, LinkedIn, Mobile Apps, Mobile Social, Newspapers, Pinterest, Radio, Short-Form Video, Small Business, SMBs, Statistics, Twitter

Social Media Channels That Drive B2B Leads & Generate Revenue [CHART]

B2B marketers appear to be relying on a few key social media channels, with LinkedIn (89%), Twitter (86%) and Facebook (82%) closely bunched at the top.

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October 18, 2017 By David Erickson
Filed Under: B2B Marketing, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing Tagged With: Chart, Facebook, Instagram, Instant Messaging, Lead Generation, LinkedIn, Messaging Apps, Mobile Apps, Pinterest, Snapchat, Statistics, Twitter, YouTube

Social Media Demographics By Channel [CHART]

Chart: Social Media Demographics By Channel

There are some key differences in the demographic makeup of each site’s news users. Instagram and Snapchat news consumers are considerably more likely to be nonwhite and younger.

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September 15, 2017 By David Erickson
Filed Under: B2B Marketing, Baby Boomers, Consumer Behavior, Demographics, Ethnic Marketing, Generation X, Generations, Media Consumption, Millennials, Mobile Marketing, Online Behavior, Photo Marketing, Silent Generation, Social Media Marketing, Technographics, Video Marketing, Visual Communications Tagged With: Chart, Education Level, Facebook, Gender, Instagram, LinkedIn, Men, Mobile Media, Mobile Messaging, Mobile Video, Snapchat, Statistics, Twitter, Women, YouTube

Social Media As A News Gateway [CHART]

Chart: Social Media News Gateway

Looking at the population as a whole, Facebook by far still leads every other social media site as a source of news.

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September 14, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, Media Consumption, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing, Visual Communications Tagged With: Blogging, Chart, Facebook, Instagram, LinkedIn, Mobile Messaging, Mobile Social, Mobile Video, Reddit, Snapchat, Statistics, Tumblr, Twitter, Whatsapp, YouTube

Media Consumption By Social Media Site [CHART]

Chart: Media Consumption By Social Site

Overall, three of the sites measured — Twitter, YouTube and Snapchat — had an increase in the share of their audience that gets news on the site.

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September 13, 2017 By David Erickson
Filed Under: Blog Marketing, Consumer Behavior, Content Marketing, Media Consumption, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing, Visual Communications Tagged With: Blogging, Chart, Facebook, Instagram, LinkedIn, Mobile Video, Reddit, Snapchat, Statistics, Tumblr, Twitter, Whatsapp, YouTube

Top Referrers Of Mobile Traffic (After Facebook & Google) [CHART]

Chart: Top Referrers Of Mobile Traffic After Facebook And Google

Flipboard is becoming one of the biggest drivers of traffic to news stories on mobile.

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July 22, 2017 By David Erickson
Filed Under: Consumer Behavior, Media Consumption, Mobile Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Social News Tagged With: Bing, Drudge Report, Flipboard, Google News, Google Newsstand, Instagram, LinkedIn, Mobile Apps, Mobile Social, Pinterest, Statistics, Twitter, Yahoo

Top B2B Headlines Shared On LinkedIn [CHART]

Chart: Top Phrases Starting B2B Headlines

BuzzSumo’s research is based on an analysis of 10 million articles shared on LinkedIn. The following chart shows the top starting phrases for the headlines of the most shared articles on LinkedIn.

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July 16, 2017 By David Erickson
Filed Under: Analytics, B2B Marketing, Consumer Behavior, Content Marketing, Online Behavior, Social Media Marketing Tagged With: BuzzSumo, Chart, Copywriting, Headlines, LinkedIn, Social Engagement, Statistics

Social Media Posting Frequency [INFOGRAPHIC]

Infographic: Social Media Posting Frequency

This infographic isn’t backed by any research but strikes me as true, based on how people use the differnet channels.

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May 27, 2017 By David Erickson
Filed Under: Consumer Behavior, Online Behavior, Social Media Marketing Tagged With: Facebook, Google, Infographic, Instagram, LinkedIn, Pinterest, Twitter

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Internet Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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