![Racist Searches By State [MAP]](http://trends.e-strategyblog.com/wp-content/uploads/2017/05/Map-Of-Racist-Searches-By-State-150x150.png)
Where do America’s most racist people live? ‘The rural Northeast and South,’ suggests a new study just published in PLOS ONE.
Keyword Research Statistics & Trends
e-Strategy Trends’ continually updated collection of keyword research trends and statistics for marketing, public relations, advertising and strategic communications professionals.
Top B2C Persona Development Techniques [CHART]
![Top B2C Persona Development Techniques [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2017/03/Top-B2C-Persona-Development-Techniques-150x150.png)
Roughly 7 in 10 B2C content marketers agree that they frequently consider how their content impacts the overall experience a person has with their organization.
Clown Porn Searches On The Rise [CHARTS]
![Clown Porn Searches On The Rise [CHARTS]](http://trends.e-strategyblog.com/wp-content/uploads/2016/10/growth-clown-porn-searches-150x150.png)
There appears to be an epidemic of scary clown sightings around the world along with a corresponding rise in clown porn searches.
Keyword Research [INFOGRAPHIC]
![Keyword Research [INFOGRAPHIC]](http://trends.e-strategyblog.com/wp-content/uploads/2016/06/keyword-research-150x150.jpg)
This infographic illustrates the complex practice that is keyword research and search engine optimization.
Old School vs New Skool SEO [INFOGRAPHIC]
![Old School vs New Skool SEO [INFOGRAPHIC]](http://trends.e-strategyblog.com/wp-content/uploads/2015/09/SEOThenVsNow-150x150.jpg)
This infographic by Quick Sprout compares and contrasts old school search engine optimization tactics with modern SEO.
Effectiveness & Difficulty Of 8 SEO Tactics, June 2015 [CHART]
![Effectiveness & Difficulty Of 8 SEO Tactics, June 2015 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/08/Ascend2-Most-Effective-Difficult-SEO-Tactics-June2015-150x150.png)
Relevant content creation is by far the most effective SEO tactic.
How To Do Keyword Research For Existing Web Pages [INFOGRAPHIC]
![How To Do Keyword Research For Existing Web Pages [INFOGRAPHIC]](http://trends.e-strategyblog.com/wp-content/uploads/2015/06/PromodoInfographocs7_eng-01-150x150.png)
This infographic by Promodo (via Search Engine Land) steps through the process of how to do keyword research for existing web pages.
Mobile vs Desktop US Local Search Volume, 2014-2019 [CHART]
![Mobile vs Desktop US Local Search Volume, 2014-2019 [CHART]](http://trends.e-strategyblog.com/wp-content/uploads/2015/06/190055-150x150.gif)
BIA/Kelsey reported that there would be 81.8 billion US local search queries conducted via mobile in 2015, up 23.0% over 2014.
Top Trending Searches At Google For 2014 [TABLE]
![Top Trending Searches At Google For 2014 [TABLE]](http://trends.e-strategyblog.com/wp-content/uploads/2014/12/Google-Top-Trending-Searches-in-2014-Dec2014-150x150.png)
The death in August of Robin Williams made the actor the top trending search term of 2014 both in the US and globally.
9 Blog Marketing Tactics [INFOGRAPHIC]
![9 Blog Marketing Tactics [INFOGRAPHIC]](http://trends.e-strategyblog.com/wp-content/uploads/2014/12/9-most-powerful-blog-promotion-tactics-top-marketing-experts-590g-150x150.png)
This infographic from Survey Analytics illustrates 9 essential blog marketing tactics.
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