Posts Tagged ‘Insurance Marketing’
Email Subscriber Activity By Industry, Q2 2014 [CHART]
Yesmail’s analysis of email database subscriber behavior during Q2 shows that just 1.3% of B2B email subscribers were active, the lowest proportion of the industries studied.
Read MoreEmail Click-to-Open Rates By Industry & Device, Q2 2014 [CHART]
Mobile devices accounted for 64.5% of all email opens during the second quarter of this year.
Read MoreMillennials' Attitudes Toward The Affordable Care Act, April 2014 [CHART]
81% of US Millennials said they’d trust health insurers to Do The Right Thing.
Read MoreConsumer Trust In Companies' Handling Of Personal Data, June 2014 [CHART]
Only 21% of American adults have a Lot Of Trust in the businesses or companies that they regularly do business with to keep their personal information secure.
Read MoreUS Consumers’ Brand Recommendations, June 2014 [CHART]
Of the 5 countries tracked – China, Australia, the US, Germany, and the UK – US respondents were the most satisfied customers overall.
Read MoreB2C eCommerce Sales In Italy By Category, 2013 [CHART]
In Italy, over half (54.0%) of 2013 B2C ecommerce sales to consumers belonged to the Leisure category.
Read MoreTop Types Of Financial Services & mCommerce Sites Visited By Mobile Italians, November 2013 [TABLE]
Nearly two-thirds (64.1%) of Italy’s mobile phone owners had a smartphone late last year—a gain of 23.5% compared with the same period in 2012.
Read MoreUS Industry Reputation Ratings, April 2014 [CHART]
1 in 5 American adults believe that the reputation of corporate America has improved over the past year.
Read MoreConsumers' Trust In Handlers Of Their Data, April 2014 [VIDEO]
Some 18% of online adults have had important personal information – such as their Social Security number, credit card, or bank information – stolen.
Read MoreWebsite Satisfaction By Industry, March 2014 [TABLE]
Social media fares worst, while financial institutions are among the top-rated.
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