Commercial insurance decision-makers frequently turn to brokers/agents when it comes time to purchase.
Roughly 4 in 10 smartphone users say they currently use or would consider using their smartphone to find or redeem coupons.
Clickthrough rates (CTRs) for US Facebook ads showed impressive growth throughout 2014.
Publix enjoys the best customer experience rating of 293 companies measured.
Government offices and the telecommunications industry (telecom, TV, internet) have by far the worst customer service,
Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.
Some 77% of American adults believe that the tech industry has a positive reputation, slightly down from last year’s 80%.
Payment services maintained the highest number of monthly unique engaged visitors during the six months as the total more than sextupled.
Nearly three-quarters (72%) of US financial services brands tracked on the Sharablee social analytics company’s platform had a social network presence.
Customers continue to be report significantly higher satisfaction rates with credit unions than with banks.