The travel and hospitality industry leads spending on the Internet of Things technology.
Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.
This infographic from BI Intelligence illustrates the state of the industry based on the publication’s most recent report.
Consumers engage with 20% of B2C content on average, though average engagement with B2B content is higher (50%).
87% of SMB owners and managers agreed that positive customer perceptions of their brands were important.
Public desktop websites are a greater priority than smartphone apps or public mobile sites when it comes to providing a consistent customer experience.
Commercial insurance decision-makers frequently turn to brokers/agents when it comes time to purchase.
Roughly 4 in 10 smartphone users say they currently use or would consider using their smartphone to find or redeem coupons.
Clickthrough rates (CTRs) for US Facebook ads showed impressive growth throughout 2014.
Publix enjoys the best customer experience rating of 293 companies measured.