These days, 65 percent of Americans associate Super Bowl commercials with alcoholic beverages.
A majority (53%) of emails are read, meaning that the recipient (presumably) looks at the message for at least 8 seconds.
The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.
Forecasters predict up to 20 billion IoT devices within a few years. This Internet of Things Landscape infographic makes sense of it all.
The travel and hospitality industry leads spending on the Internet of Things technology.
Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.
This infographic from BI Intelligence illustrates the state of the industry based on the publication’s most recent report.
Consumers engage with 20% of B2C content on average, though average engagement with B2B content is higher (50%).
87% of SMB owners and managers agreed that positive customer perceptions of their brands were important.
Public desktop websites are a greater priority than smartphone apps or public mobile sites when it comes to providing a consistent customer experience.