It costs seven times more to acquire a new customer than it does to retain an existing one. This infographic from Branex illustrates seven ways you can use social media for customer retention.
Demographics, automation and inequality have the potential to dramatically reshape our world in the 2020s and beyond. The collision of these forces could trigger economic disruption far greater than we have experienced over the past 60 years.
This infographic examines engagement with 360 videos, claiming that they enjoy clickthrough rates averaging 4.51%, compared to 0.56% for traditional videos.
One in six Americans now own a smart speaker, according to new research out this week from NPR and Edison Research – a figure that’s up 128 percent from January, 2017. Amazon’s Echo speakers are still in the lead, the report says, as 11 percent now own an Amazon Alexa device compared with 4 percent who own a Google Home product.
This infographic by Raconteur illustrates the competition over voice activation technology between Google and Amazon via their smart speaker products.
This infographic illustrates some of the benefits of long-form content, why it’s worth creating and how to do it well.
Almost half (47 percent) of marketers consider AI to be overhyped, far more than other industry buzzwords, while 43 percent of marketers believe vendors overpromise and underdeliver when it comes to AI.
This infographic by Frames Direct illustrates the evolution of the Internet from a text-only to a visual medium.
This infographic from DCI highlights statistics that illustrate the appeal of influencer marketing.
This infographic by IZEA illustrates the capabilities of LinkedIn’s social advertising.