Persuasion Infographic: This infographic by everreach illustrates many of the psychological factors involved in persuasion and influence.
This infographic by Creatage illustrates the online behavior of women.
25.0% of US internet users brought health data from a personal health monitoring device when going to a physician visit.
56.6% of US adult mobile health app users shared their tracked health information with their doctors.
63% of Millennials said they would provide their health data to their doctors via wearables or Wi-Fi so that they could monitor their well-being.
US 18- to 34-year-olds wanted to use various digital methods throughout the healthcare experience.
Nearly 6 in 10 seniors cited recommendations from doctors as the top factor that would motivate them to visit a pharma-sponsored website.
While seniors may see their prescriptions pile up over the years, they don’t turn to—or trust—pharmaceutical companies very much.
Government offices and the telecommunications industry (telecom, TV, internet) have by far the worst customer service,
Among the 67.7% of US smartphone owners who didn’t own a wearable, smart wristbands such as Fitbit and Jawbone were of the most interest, cited by 39.4%.