Posts Tagged ‘Healthcare Marketing’
B2B Businesses Suffering Significant Disruption From Covid-19
B2Bs are figuring out how to stay in business, operate and recover. This often requires a digital transformation of marketing and sales efforts.
Read MoreShipments Of Retail Drones, 2019-2023
Gartner published this data on drone shipments in December of last year, well before anyone imagined we were headed for a global coronavirus pandemic.
Read MoreProduct Categories For Which Amazon Is Preferred
Amazon leads the way among online retail channels in consumers’ views of delivery speed, delivery price, product reviews and more, but it falls behind as a shopping destination in some sectors, according to a recent report from Wunderman Thompson Commerce (WTC).
Read MoreSubscription Business Churn Rates By Industry [CHART]
While customers are subscribing to services that provide anything from software, physical products, entertainment to continuing education, they also don’t always stick with those subscriptions.
Read MoreTrust In AI-Generated Advice By Industry [CHART]
AI has become an everyday part of life, with marketers using it for anything from content personalization to gaining customer insights – and also chatting with customers online.
Read MoreDigital Ad Spending By Industry [CHART]
eMarketer expects a shift in US digital ad spending next year, as economic factors weigh on certain industries. In 2020, financial services will displace the auto sector, while travel will surpass consumer packaged goods (CPG).
Read More2019 Internet Trends Report by Mary Meeker [PRESENTATION]
Mary Meeker’s latest annual Internet Trends Report has dropped and the only thing that is different this year is that it has been published by Meeker’s own company, Bond Capital, rather than her previous employer. This year’s report is, as usual, jam-packed with data and insights spanning 333 slides.
Read MoreWearable Users By Age [CHART]
Americans 55 and older are the fastest-growing group of electronic wearable users in the US, according to eMarketer’s latest wearables forecast, largely due to the devices’ enhanced health features.
Read MoreConsumer Spending By Generation [TABLE]
Gen Xers had the highest average income before taxes last year, of roughly $95k, according to the latest annual Consumer Expenditure Survey from the Bureau of Labor Statistics, and they averaged the most spending, too.
Read MoreFacebook Video Interactions By Topic [CHART]
Buffer partnered with BuzzSumo to analyze more than 43 million posts from the top 20,000 brands on Facebook in one of the largest studies of 2018. The most enaging topics posted as video content to Facebook include food, fashion and beauty, animals, do-it-yourself, and humor. The least engaging topics include finance and stocks, real estate, marketing and cars.
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