This infographic from Zazzle illustrates the timeline of voice activation technology from advent of Siri to the adoption of hands-free inupt in automobiles.
30% of US internet users have used a voice assistant to look for product information or purchase products—in other words, shop or buy. Google Assistant (13.9%) and Siri (13.1%) had the highest usage for these activities.
After a surge this past holiday season – when 4% of U.S. adults reported they acquired their first smart speaker device — ownership is up 128% since January 2017, to now one in six Americans (16%) having a smart speaker.
Nearly two-thirds of AI users in the US use these personal assistants to answer general questions.