Overall, three of the sites measured — Twitter, YouTube and Snapchat — had an increase in the share of their audience that gets news on the site.
There’s one app millennials can’t live without, and it’s not Instagram, WhatsApp, or Snapchat.
This infographic by Social Reacher illustrates the power of engaging your employees in social media advocacy.
While the majority of videos still have a 16:9 aspect ratio, that number is decreasing – in Q1, 70.7% were horizontal, compared to 59.8% in Q2. Vertical videos comprised only 0.6% in Q1 and 0.4% in Q2.
Many people look to social media for their news consumption. This chart shows where.
In a reversal from past research consumers are more likely to share good experiences than bad ones.
In BuzzSumo’s survey of 100 million headlines, the three word phrases or trigrams that gained the most Facebook engagements (likes, shares, comments) were Will Make You, This Is Why, and Can We Guess. See the chart that includes the rest.
Google raked in almost $7 per monthly active user from advertising on its sites.
Virtual Reality has been slower to catch on in the US than Augmented Reality, and will not reach mass adoption in the foreseeable future.
This infographic isn’t backed by any research but strikes me as true, based on how people use the differnet channels.