Facebook Marketing Trends & Statistics

Google AdWords vs Facebook Ads [INFOGRAPHIC]

This infographic from Ice Cube illustrates the differences between Google AdWords auction system and the Facebook advertising auction system.

Facebook & Instagram Best Practices

This infographic illustrates some of the best practices contained in Facebook’s new guide for marketing on that platform and on Instagram.

Social Media Sharing [INFOGRAPHIC]

This inforgaphic from Promo illustrates what, where and why people share content on social media.

Social Media Use Frequency By Channel [CHART]

About 7 in 10 American adults report being online ‘almost constantly’ (26%) or ‘several times a day’ (43%), according to recent data from the Pew Research Center. Many of those are likely spending their online time visiting social media platforms.

Social Retail By Age & Plaform [TABLE]

Millennials had higher incidences of being inspired by Instagram to make a purchase, though buying spurred by Snapchat was more evenly distributed by age.

Customer Loyalty [INFOGRAPHIC]

This infographic by FieldBoom illustrateds twenty aspects of customer loyalty and why it is important to your business.

Digital Marketing Industry, 2018 [INFOGRAPHIC]

This infographic from Digital Ready illustrates the latest trends in digital marketing and offers insights into the state of the ever-changing online marketing landscape.

Creating Viral Infographics [INFOGRAPHIC]

This infographic from Growista illustrates some tricks and tactics to create more compelling and shareable infographics.

Dayparting On Facebook, Instagram & Twitter [INFOGRAPHIC]

This infographic by Unmetric is based on an analysis of 100 U.S. brands and their social media activity, illustrating the best time to post on Facebook, Instagram and Twitter. Keep in mind the mileage will vary and the best approach is to pay close attention to when your audience is active on these platforms.