e-Strategy Trends’ continually updated collection of Facebook marketing trends and statistics for marketing, public relations, advertising and strategic communications professionals.
Social Video [INFOGRAPHIC]
This infographic from Animoto illustrates how users respond to video on the top social media platforms.
Read MoreDigital Ad Revenues By Company [CHART]
Facebook released better-than-expected results on July 24, reporting $16.9 billion in revenues, 1.59 billion in daily active users (DAUs), and $7.05 in average revenue per user (ARPU). This came just as the company was fined a record-setting $5 billion by the Federal Trade Commission (FTC) as a result of the 2018 Cambridge Analytica scandal.
Read MoreSocial Media Image Sizes [INFOGRAPHIC]
This infographic from Statusbrew illustrates and serves as a cheat sheet for the image dimensions for Facebook, Twitter, Instagram, LinkedIn, Pinterest, Tumblr & YouTube.
Read MoreTop Mobile Apps, 2019 [CHART]
Of the 15 most popular mobile apps, Google owns seven of them; Facebook owns three and Apple only one.
Read MoreSocial Media Marketers’ Platform Use [CHART]
Facebook remains the most used social media platform among marketers again this year, but Instagram is gaining in popularity as companies plan to increase their activity on the platform, per the latest annual Social Media Marketing Industry Report from Social Media Examiner, based on a survey of more than 4,800 participants from around the globe.
Read MoreSocial Media Channel Comparisons [INFOGRAPHIC]
This infographic from Angie Gensler compares Facebook, YouTube, Instagram, LinkedIn, Twitter and Pinterest for the purpose choosing the channel that best fits your business needs.
Read MoreTime Spent On Facebook vs Instagram, 2016-2021 [CHART]
eMarketer expects the average US user will spend 38 minutes each day on Facebook this year—unchanged from 2018.
Read MoreSocial Media Strategy [INFOGRAPHIC]
This infographic from utm.io illustrates six steps you can take to create a social media strategy.
Read MoreInfluencer Marketing Spending By Channel [CHART]
According to a February 2019 study by influencer marketing agency Mediakix, 69% of US marketers plan to spend most of their influencer budget on Instagram.
Read MoreSocial Media Mistakes [INFOGRAPHIC]
This infographic from Your Marketing Lady illustrates seven mistakes rookie media marketers make…and which you should avoid.
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