e-Strategy Trends’ continually updated collection of Facebook marketing trends and statistics for marketing, public relations, advertising and strategic communications professionals.
Artificial Intelligence Guide [INFOGRAPHIC]
This infographic from TechJury illustrates the artificial intelligence revolution, including a historic timeline detailing the evolution of the technology, the classifications of AI, examples of how it is used, statistics, the companies and countries that are leading the way, its effect on various industries, and what the future holds for AI.
Read MoreFacebook Referral Traffic Declines In 2018 [CHART]
Facebook algorithm changes, which made brand and publisher-owned Facebook pages less visible in consumers news feeds, have had a significantly adverse effect on publishers, according to data published by Parse.ly.
Read MoreSocial Channels Used By Generation V & Millennials, 2017-2019 [CHART]
The latest Infinite Dial report from Edison Research and Triton Digital reveals that 61% of respondents ages 12 and older report using Facebook, down from a peak of 67% in 2017. But while Facebook usage is on the decline, Instagram is rising.
Read MoreChannels Where Mobile Users Encounter Offensive Content [CHART]
According to an April 2019 report from mobile video ad network AdColony, three in five consumers worldwide encounter offensive content on Facebook.
Read MoreMost Effective Content Marketing Formats For Influencers [CHART]
Four in 5 marketers believe that influencer marketing is effective. The likely reason, according to a report from Mediakix, is that a majority (89%) say that the ROI they generate from influencer marketing is comparable or better than other marketing channels.
Read MoreSocial Media Activities By Platform [PODCAST]
In this episode of ‘Behind the Numbers,’ eMarketer principal analyst Debra Aho Williamson discusses where people share content and how these changes could affect marketers.
Read More9 No-Cost Customer Acquisition Tactics [INFOGRAPHIC]
This infographic from QuickSprout illustrates 9 no-cost tactics you can use to acquire new customers.
Read MoreSocial Media Stories Effectiveness [CHART]
Social media marketing continues to prove effective for businesses, as shown in the latest survey of more than 1,800 marketing professionals from Buffer.
Read MoreEmojis From 1995-2019 [CHART]
2019 will see the release of 230 new emojis including the waffle, the sloth and the wheelchair, growing the number of the popular pictograms to 3,019.
Read MoreMobile Advertising [INFOGRAPHIC]
This infographic from Connext Digital illustrates some statistics and trends about mobile advertising.
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