Consumers Text Messaging With Brands, September 2014 [CHART]

Chart - Consumers Text Messaging With Brands

2/3rds of respondents – who are aged 18-65 and hail from 12 markets – claimed to check their smartphone for new messages or activity at least every hour.

Online Purchase Plans By Category & Region, September 2014 [TABLE]

Table - Online Purchase Plans By Category & Region

Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.

Large Enterprises’ Online Budgets By Technology, August 2014 [CHART]

Chart - Large Enterprises

Roughly 7 in 10 large enterprises consider digital initiatives to be either the “most important factor” (14.5%) or “of major importance” (55.1%) to their financial success in the next 5 years.

Global Online Buyer Penetration By Region, 2013-2018 [TABLE]

Table - Global Online Buyer Penetration By Region

By the end of our forecast period, nearly 70% of internet users in both Western Europe and North America will purchase items on digital devices, vs. just over 50% in Asia-Pacific.