Posts Tagged ‘eTailng’
How Brand Responses To Reviews Affect Consumer Perceptions, October 2013 [CHART]
7 in 10 say a brand’s response to an online consumer review changes their perception of a brand, most commonly by making them feel that the brand really cares about customers (41%).
Read MoreFacebook Ad Performance By Industry, Q1 2013 [CHART]
Telecom (0.919%) and publishing (0.79%) brands are leading the charge in click-through rates.
Read MoreShowroomers' Response To Permanent Price Matching, June 2013 [CHART]
40% of American adults claim to have checked out a product in a brick-and-mortar store before purchasing it elsewhere online.
Read MoreDaily Holiday Price Changing By Select US Retailers, 2011 & 2012 [CHART]
Major retailers made more daily price changes in the 2012 Thanksgiving season than in 2011.
Read MoreBrand Engagement With Pinterest & Facebook [CHART]
55% of Pinterest users have engaged with retailers and brands via Pinterest, compared to the 48% of Facebook users that engage retailers or brands on Facebook.
Read MoreReasons For Using Pinterest & Facebook [CHART]
69% of consumers who visit Pinterest have found an item they’ve purchased or wanted to purchase as compared to only 40% of online consumers who visit Facebook.
Read MoreGlobal Rich Media Ad Metrics By Industry, 1st Half 2012 [CHART]
Average clickthrough rates worldwide on various rich media advertisements were also lower than mobile rates, and depending on the industry of the advertiser.
Read MorePost Blog-Recommendation Acts By Mothers [CHART]
The most common purchase made as a result of a recommendation on a mom blog was that of a book, at 63%.
Read MoreDetermining Social Media ROI [INFOGRAPHIC]
InventHelp created this infographic explaining how to determine the ROI of social media marketing because 73% of CEOs think marketers lack business credibility.
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