Almost 7 in 10 US adults have made a clothing purchase online, making this the most common purchase of 10 identified categories.
Shoppers prove more receptive to shopping ads when they see them on relevant retail sites than when they’re browsing news sites.
North Americans appear to be more immune to professional recommendations than other shoppers around the world.
45% of Millennials said they spent 1 hour or more per day checking out retail-oriented sites.
Compete and GroupM have released a new report that analyzes more than 168,000 purchases of consumer electronics in which the consumer used digital media somewhere along their purchase path.
Just more than one-third of respondents said they had downloaded an app specific to a particular store.
More than 3 in 4 teens shop online.
Even though return purchasers and repeat purchasers accounted for only 8% of site visitors, they generated a disproportionately high 41% of site sales.
Asked to identify the top-3 improvements to their online shopping experiences that would motivate them to shop more, 74% of consumers cited free delivery.
53% of shopping surveyed believe that retailers who personalize their shopping experience provide a valuable service, while 4 in 10 say they buy more from retailers who send them personalized emails.