Mobile consumers viewed an average of 3.8 pages per site visited.
In March 2012, 35% of US tablet owners purchased ebooks on their devices.
65% of daily deal subscribers had used a social network to recommend a deal related to a restaurant, making that the most-shared deal category.
The desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users.
Entertainment-related companies are the most popular to follow on social networks.
The number of social conversations about TV on several leading social sites rose from just over 10 million in June 2011 to over 81 million by June 2012.
38% of adult cell owners reported using their mobile device to keep themselves occupied during commercials or other breaks in a program.
Half of all adult cell owners (52%) have used their phones recently for engagement, diversion, or interaction with other people while watching TV.
In June alone, Trendrr tracked more than 81 million social-TV conversations and interactions. That’s an all-time high, a 15% increase from May 2012 and a 681% increase from June 2011.
While aggregate spending will increase over the forecast period, spending in the entertainment sector will actually decline this year.