The New York Times has analyzed Facebook data on the demographics of Americans who like 50 different television shows by way of illustrating America’s cultural divide.
A majority (53%) of emails are read, meaning that the recipient (presumably) looks at the message for at least 8 seconds.
65% of internet users worldwide watched some type of video-on-demand, including both short-form and long-form content, in September 2015.
A podcast about multiscreen behavior and 10 charts about multitainment.
This year, 182.9 million Americans will use the internet while watching TV at least once a month.
More than 9 in 10 US consumers aged 14 and older say they typically multitask while watching TV, up from about 8 in 10 just 3 years earlier.
Nearly a quarter of US smartphone users said they viewed TV shows or movies on their devices daily.
In some cases, there are marked variations in the views that American generations have of key institutions in the US.
The travel and hospitality industry leads spending on the Internet of Things technology.
Beyond viewing TV shows that they’ve already watched in the past, consumers are most apt to make decisions about their TV content from channel surfing and seeing a commercial.