Posts Tagged ‘eNewsletters’
Content Marketing: Effectiveness In The UK, March 2013 [CHART]
94% of marketers in the United Kingdom are using content marketing, making this activity more entrenched than in North America and Australia.
Read MoreAmerican Small Business Content Marketing Plans, 2013 [CHART]
More than half of respondents cited articles, social media content, blog posts and video as likely to play a larger role in 2013.
Read MoreTypes Of Email Marketing, 2012 [CHART]
Nearly nine in 10 marketers were using newsletters for their email messaging campaigns.
Read MoreMost Effective Types Of B2B Content For Improving Sales/Marketing Effectiveness, May 2012 [CHART]
Social media ranked with articles on brand websites as the leading content marketing tactics, used by 84% of respondents each.
Read MoreOnline Content Discovery & Sharing, November 2012 [TABLE]
92% of US online adults say that they read and search for content online, but no single method dominates their content discovery.
Read MoreMost Effective B2C Content Marketing Tactics, November 2012 [CHART]
86% of B2C marketers are using content marketing, and the vast majority of those (84%) are leveraging social media (other than blogs).
Read MoreMost Effective B2B Content Marketing Tactics, October 2012 [CHART]
Good old face-to-face contact still does the trick, with two-thirds of respondents rating in-person events as either effective or very effective.
Read MoreTypes Of Inbound Marketing Content, 2012 [CHART]
SEOmoz found over two-thirds of online marketers worldwide generated short-form content assets such as blog posts, social media updates, articles and guides.
Read MoreContent Optimization Beyond Search [INFOGRAPHIC]
This infographic by InboundWriter illustrates the importance of content optimization beyond the search engine.
Read MoreeSaving, September 2012 [CHART]
Roughly 4 in 5 online US consumers say they regularly share or swap coupons and deals with their friends and family.
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