Posts Tagged ‘eBooks’
Mobile Behavior Of UK Tablet Owners By Demographic, November 2013 [TABLE]
Of the 20 million mobile gamers in the UK, almost half were female.
Read MoreSocial TV Activities By Generation, December 2013 [TABLE]
The Council for Research Excellence/Keller Fay Group found that millennials were the age group most likely to engage with social media while watching TV.
Read MoreMedia Consumption Channels Used By Hispanics, September 2013 [CHART]
US Hispanic adults watched more than 27 hours of television in the seven days prior to being surveyed in summer 2013, making TV their most popular media type.
Read MoreTop Online Activities Of Mass Affluents, February 2014 [TABLE]
America’s Mass Affluent represent 12% of US households but enjoy an outsized 26% of the nation’s total wealth.
Read MoreDevices Used To Read eBooks, December 2011 vs January 2014 [CHART]
A preference for dedicated eReaders over tablets seems to be eroding among eBook readers.
Read MoreAmericans Who Have Read A Book vs eBook In The Past Year, 2011-2014 [CHART]
The percentage of respondents who had read a print book over the preceding 12 months had dipped and then rebounded between 2011 and 2014, while the use of ebooks had seen steady gains.
Read MoreMobile Devices American Parents Own By Age Of Child, November 2013 [TABLE]
57% of US internet users surveyed had a smart phone. But smart phone penetration among parents of children under 18 was significantly higher, at 74% or above.
Read MoreInterest In Mobile Apps, January 2014 [CHART]
A sizable proportion of consumers from 6 major markets around the world are planning to buy smartphones (52%) and tablets (40%) over the next year.
Read MoreTechnographic Generational Gap By Device, January 2014 [TABLE]
Gallup measured the penetration rates of 14 consumer electronic devices among 18-29-year-olds and those aged 65 and up.
Read MoreConsumer Electronics Owned By Americans, January 2014 [TABLE]
Of the 12 consumer electronics devices identified, 9 see penetration rates of 67% or higher among Super Tech Adopters.
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