e-Strategy Trends’ continually updated collection of eBook trends and statistics for media, marketing, public relations, advertising and strategic communications professionals.
Kai Ryssdal discusses the rise of the eTextbook. Rate this postRead More
via marketingcharts.com The vast majority of adult book readers are reading print books on any given day, but the proportion reading e-books is rising rapidly, reports the [pdf] Pew Internet & American Life Project in an April 2012 study. Comparing results from a June 2010 survey and a December 2011 survey, Pew found that among…Read More
via emarketer.com Tablets are also likely contributors to online movie growth. According to comScore, almost half of US tablet owners viewed full-length movies or on-demand video or TV episodes on the tablet on at least a monthly basis. Read the rest at eMarketer. Rate this postRead More