Smart phone penetration reached 78% of American mobile subscribers aged 13 and older in February.
Tablet penetration has reached 51% of US households as of February, up 13% points year-over-year.
Washington, DC and San Francisco are the leading US markets by subscription video-on-demand (SVOD) penetration.
Smart phone adoption stood at 72% of Americans mobile subscribers aged 13 and older in May.
Washington, DC enjoys the largest concentration of wealthy Millennials.
Each of the top 15 designated market areas by Hispanic population has seen at least 25% growth since 2000.