Telecom (0.919%) and publishing (0.79%) brands are leading the charge in Facebook click-through rates.
Telecom (0.919%) and publishing (0.79%) brands are leading the charge in click-through rates.
This year, 69% of marketers plan to increase their YouTube marketing efforts in the near future, while another 17% plan to maintain current levels, and just 13% don’t have any plans to utilize the platform.
Just more than one-third of respondents said they had downloaded an app specific to a particular store.
79% of smart phone owners qualify as smart phone shoppers.
55% of respondents’ digital ad spending went to paid search engine marketing (SEM).
77% said the site was well-suited both to engaging existing customers and attracting new ones.
Including mobile audience counts into a web property’s total audience makes a significant difference to reach and rankings.
96% of small business owners say that technology is extremely (72%) or somewhat (24%) important to them in marketing their organization.
60% of moms reported that retailer apps were the most popular apps to help them make purchase decisions.