Top 10 Simplest Brands, November 2014 [CHART]

Chart - Top 10 Simplest Brands

7 in 10 consumers from 8 global markets are more likely to recommend a brand because it provides simpler experiences and communications.

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Top Ways Social Media Provides Enterprises Value, October 2014 [CHART]

Chart - Top Ways Social Media Provides Enterprises Value

Almost 9 in 10 enterprise organizations agree that their social media presence is important to stay competitive.

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How Shopping Apps Can Improve, October 2014 [CHART]

Chart - How Shopping Apps Can Improve

44% of mobile device owners cited unique savings or discounts as the top way shopping apps could improve.

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How People Form Impressions Of Companies, September 2014 [CHART]

Chart - How People Form Impressions Of Companies

The quality of a company’s products and services is by far the most important factor for consumers when they form their impressions about a company.

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Data Marketing & Ad Spending By Channel, November 2014 [CHART]

Chart - Data Marketing & Ad Spending By Channel

Data’s role will grow substantially more important, according to more than 3/4ths of marketers, advertisers, service providers, technologists & publishers.

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How Small Business Owners Use Social Media, July 2014 [CHART]

Chart - How Small Business Owners Use Social Media

Connecting with consumers was the top way US small-business owners used social networks for business purposes.

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Insurance Policy Holders Social Media Activity Related To Claims, November 2014 [CHART]

Chart - Insurance Policy Holders Social Media Activity Related To Claims

Some 21% of property and casualty insurance policy holders surveyed across 14 countries say they have read reviews posted by other people on social media regarding their insurance claims experiences.

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