Some 59% of Americans say they prefer saving money to spending money, compared with 38% who favor spending.
Baby Boomers on the whole report spending more than they were a year ago.
Some 55% of US adults plan to celebrate Valentine’s Day this year, with per-celebrant spending estimated to be $142.31.
Nearly three-quarters of Millennials spent $49 or less when buying something via Twitter, compared with 54% who said the same about Facebook.
Some Small Business Owners will reduce technology spending, but they are more the exception than the rule.
The focus for small-business owners (SBOs) is shifting from survival to growth.
Retail e-commerce spending from desktops exceeded $2 billion for the first time on Cyber Monday, representing a 17% year-over-year rise.
While 19% of respondents overall planned to buy wearable fitness monitors, this jumped to 31% among 18- to 34-year-olds.
Nearly one-fifth of US internet users intended to purchase a wearable device within the next 12 months.
Consumers seem willing to pay extra to add OTT to a basic internet + pay-TV package.